GfK invests in Egypt and Japan

GERMANY— GfK has increased its stake in its Japanese joint venture and fully acquired the assets of mystery shopping firm Nippon Media and GfK Egypt, the firm said today.

GfK now owns 86% of GfK Custom Research Japan, the joint venture between itself, NTT Data SMIS and NTT Data Corporation, up from 66%. Meanwhile, Nippon Media will be incorporated into GfK Custom Research Japan but will continue to be led by managing director Junichi Segawa.

In Egypt, GfK has increased its ownership in GfK Egypt, a joint venture with Market Insite, from 74% to 100%. Mansour El-Ganady will remain managing director until January 2012, when he will be succeeded by research director Ahmed Abdelgalil. El-Ganady will remain in an advisory capacity.

We hope you enjoyed this article.
Research Live is published by MRS.

The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.

Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.

For example, there's an archive of winning case studies from over a decade of MRS Awards.

Find out more about the benefits of joining MRS here.

0 Comments


Display name

Email

Join the discussion

Newsletter
Stay connected with the latest insights and trends...
Sign Up
Latest From MRS

Our latest training courses

Our new 2025 training programme is now launched as part of the development offered within the MRS Global Insight Academy

See all training

Specialist conferences

Our one-day conferences cover topics including CX and UX, Semiotics, B2B, Finance, AI and Leaders' Forums.

See all conferences

MRS reports on AI

MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.

See the reports

Progress faster...
with MRS 
membership

Mentoring

CPD/recognition

Webinars

Codeline

Discounts