NEWS17 February 2012

Former Mindshare Insights MD joins ComScore

North America People

US— Web measurement firm ComScore has hired Mindshare’s Judy Bahary as senior vice president of marketing solutions for the consumer packaged goods industry vertical.

Bahary (pictured) was managing director for consumer insights at Mindshare but before that she spent almost a decade at Starcom Worldwide, latterly as vice president and research director.

Gian Fulgoni, ComScore co-founder and chairman, said: “Judy brings with her a deep knowledge of both traditional and digital advertising worlds, which is a particularly important perspective to have when providing advertising solutions to the CPG industry.”