Kerr (pictured) becomes an insight director having joined from FWD where she was research director specialising in the integration of large-scale qualitative and quantitative projects, while Thirkell also becomes an insight director having joined from Gracechurch Consulting where he was a research director.

Voutt joins the business as a client services assistant and was previously at Synovate, now Ipsos, where she was a research assistant working on qualitative and quantitative research projects.

Crispin Beale, chief executive of Chime Insight & Engagement, commented: “These latest appointments are another big step forward for the Group as we continue to secure the best people within the industry to bolster our impressive offering, giving clients innovative, cutting edge research that makes a positive impact to their business.”