NEWS30 May 2012

Ex-Greenfield exec Ellis joins Federated Sample

North America People

US— Data collection technology firm Federated Sample has appointed former Greenfield Online man Andy Ellis as senior vice president of corporate development.

Ellis was most recently managing director for Europe and Asia Pacific at Greenfield Online and has spent 15 years working in market research. He also had a spell as VP of sales and technology at Quick Test.

Federated Sample CEO Patrick Comer said: “It is great to have someone of Andy’s calibre and experience join our executive team.

“Andy’s unique experience and understanding of how to guide fast-growing technology companies along with his deep knowledge of the data collection space provides a distinct operating advantage to both us and our customers.”

Federated Sample provides managed sample services as well as licencing its own sample management and routing platform, called Fulcrum.