NEWS15 August 2011

Ex-Dubit execs launch ResearchBods panel business

People UK

UK— Two former executives of youth communications and research agency Dubit have set up a new online panel business called ResearchBods.

Its first offering is the EduVoice panel, which recruits people and incentivises them to take part in research projects by helping to raise funds for schools.

Co-founders Robin Hilton and Jonathan Clough have already pitched the idea to 300 schools of which 119 have started promoting the concept to parents and pupils.

Adults and children over 16 are given a unique code to join the panel. Children under 16 can be registered by their parents and invitations can also be extended to wider family members.

Hilton and Clough left Dubit in June. Hilton was a director and Clough head of online research services. The two continue to work closely with Dubit, sharing an office in Leeds and managing the firm’s direct-to-youth Informer Panel.

ResearchBods is online here.