NEWS8 June 2009

EasyInsites appoints advisory board

People UK

UK— Online research agency EasyInsites, which was formed earlier this year by former Research Now executive Charles Pearson, has formed a three-strong advisory board.

The appointees are Peanut Labs CEO and Cambiar managing partner Simon Chadwick, Laurent Florès, who founded web measurement firm CRMmetrix and Ramona Cappello, founder and CEO of US tortilla chip manufacturer Corazonas Foods.

EasyInsites managing director Charles Pearson said: “All three advisors have founded and grown successful business throughout their respective careers, and their diverse areas of expertise will ensure that EasyInsites focuses on developing and delivering innovative yet highly cost effective and flexible online research solutions.”

The firm has also hired two new members of staff – researcher and report writer Fiona Haywood and account executive Katie Wallace. Haywood has spent the last 18 years in the industry, including spells at Research International, Connect Research, Added Value and Response Consulting. Wallace previously worked in the market research team at domestic goods manufacturer SC Johnson.