Earle joins ZappiStore

UK — Former UK head of client development at GfK, Babita Earle, has joined ZappiStore. 

Babita Earle

Earle (pictured) has been given the newly-created role of global accounts and partnership lead director at ZappiStore. She will be based in Camden. 

She was at GfK for 16 years, working across a number of accounts including Vodafone and Google, and had been in her most recent role since March 2015. 

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