This is the first time a person has taken on this role at the company full time. 

Sipos (pictured) has experience at a quantitative hedge fund in New York, where he developed an AI-based system for trading equities, and as a software engineering and architecture consultant. 

At DigitalMR he will take responsibility for the adaptation, evolution and technical delivery of the company’s current products. He will also lead the work on DigitalMR’s research and development efforts in online communities and applying machine learning to social listening and social analytics. He will be based in London. 

“I am thrilled that Max has chosen to join DigitalMR with all the choices out there for smart people with machine learning and SaaS development experience," said Michalis Michael, CEO at DigitalMR.

"Already in his first week he started implementing what he calls 'the Silicon Valley way’ in software engineering.”