Cox inks deal, Raycom expands with Rentrak
Cox becomes a subscriber to Rentrak’s StationView Essentials service, which will provide local market viewing figures for its WFTV and WRDQ channels in Orlando, Florida.
Meanwhile, Raycom adds its WIS-TV station in Columbia, SC to its StationView agreement, bringing to 23 the number of Raycom-owned stations covered by the deal.
We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments