NEWS29 June 2017

Brandwatch unveils image recognition platform

Innovations News North America

US – Social intelligence company Brandwatch has created an image recognition platform that the company claims can track and analyse any logo. 


Image Insights allows users to collect and analyse images containing brands of interest. It claims to be able to find any logo, anywhere in order to analyse how, when and where people see brands logos. 

“If you want access to image analyses and detection, without worrying about data quality and quantity, then Brandwatch Image Insights is the solution for you,” said Caspar Atkinson, chief product officer at Brandwatch.

“Image Insights is the result of 18 months of meticulous development work, and we’re proud to release a truly groundbreaking product.”