NEWS4 September 2013

Beans Group launches youth research company

People UK

UK — The research and events arm of the Beans Group has been launched as an independent brand.

Voxburner will report on youth consumer insights and has been born out of the work the Beans Group started in 2012 with research reports and insights into the 16-24 market.

The Voxburner team will be headed up by head of insight Luke Mitchell who previously ran youth marketing consultancy Reach Students.

Mitchell said: “It was clear from the success of the groundwork of The Beans Group’s research and the popularity of events that brands and agencies had an appetite for a dynamic new service. We’re committed to delivering daily website insights, monthly specialist reports backed by fresh research and a schedule of unique events.”