ANZ and DataCo to launch customer insights offer

Through the strategic partnership, Melbourne-headquartered ANZ will aggregate de-identified customer and transactional data to offer insights on spending trends for businesses, using DataCo’s data collaboration platform. 

DataCo’s technology, built in collaboration with ANZ and 1835i, combines data from multiple sources into a de-identified dataset.

DataCo was built in 1835i’s innovation lab before spinning off as an independent company. 

1835i partners with and invests in startups and scale-ups developing solutions to attract and retain ANZ customers and to build new capabilities for the bank, including Cashrewards.

Antony Strong, group executive for strategy and transformation at ANZ, said: “This launch is an important step in scaling what we see as a unique capability that helps us safely and compliantly connect data across organisations.

“The DataCo platform makes data collaboration accessible to all businesses in a way that meets the compliance needs of highly regulated industries. It will play an important role in building insights and delivering benefits across our broad customer base.”

DataCo co-founder, chief operating and product officer, Danny Tyrrell, said: “This partnership is the result of several years of collaboration with ANZ, as we built and launched the DataCo platform. Embedding ANZ transaction banking insights into our secure data collaboration technology provides our clients with actionable insights, while ensuring we respect and protect people’s data, in a privacy-first world.”