Altice USA acquires Audience Partners

US – Cable operator Altice USA has acquired advertising platform Audience Partners in order to enable multiscreen addressable advertising solutions. 

Dexter goei crop

Altice USA is the US subsidiary of Altice N.V., a global entertainment, telecommunications and media enterprise, and was established following the acquisitions of Suddenlink Communications in 2015 and Cablevision Systems Corporation in 2016. Audience Partners is a provider of data-driven, audience-based digital advertising solutions. 

“By acquiring Audience Partners, Altice USA aims to build the most innovative, data rich, and intelligent advertising platform, offering our advertising and MVPD clients the ability to implement multiscreen addressability and advanced analytics,” said Dexter Goei (pictured), chairman and CEO, Altice USA.

“We are very pleased to welcome Audience Partners to the Altice USA family.”

Terms of the deal have not been disclosed. 

We hope you enjoyed this article.
Research Live is published by MRS.

The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.

Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.

For example, there's an archive of winning case studies from over a decade of MRS Awards.

Find out more about the benefits of joining MRS here.

0 Comments


Display name

Email

Join the discussion

Newsletter
Stay connected with the latest insights and trends...
Sign Up
Latest From MRS

Our latest training courses

Our new 2025 training programme is now launched as part of the development offered within the MRS Global Insight Academy

See all training

Specialist conferences

Our one-day conferences cover topics including CX and UX, Semiotics, B2B, Finance, AI and Leaders' Forums.

See all conferences

MRS reports on AI

MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.

See the reports

Progress faster...
with MRS 
membership

Mentoring

CPD/recognition

Webinars

Codeline

Discounts