Burger King’s European insights manager departs
Davidson joined Burger King in April 2009 after six months spent as a freelance consultant contracted to the Mars European consumer research team. Before that he spent two years with McDonald’s.
A source within Burger King confirmed Davidson’s departure and said the firm had yet to replace him. In January, UK and Ireland marketing director Sarah Power also left the business. In August, EMEA consumer insights director Kay Wright joined Millward Brown as an account director.
The company had not returned calls to comment at the time of publication.
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