Saturday, 26 May 2012

Burger King consumer insights director joins Millward Brown

UK— Millward Brown has appointed former Burger King consumer insights director Kay Wright as an account director.

Wright spent five years with Burger King, most recently as consumer insights director for the EMEA region. She previously spent four years as consumer insights manager at Ford.

She has also worked on the agencyside with TNS as a research manager and with Ipsos Mori as an associate director.

Burger King has yet to make an announcement about Wright’s replacement in the consumer insights role.

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