Data protection
Private behaviour
Achieving the right balance between privacy protection and exploiting data opportunities is critical, but regulating technology is not the way to go, argues data protection expert Eduardo Ustaran.
Predictions
Predicting the future, part two
From AI respondents to biometric interview chairs: Future Foundation experts conclude their evaluation of our predictions for the future of market research.
Top stories, opinion and analysis
Jack Honomichl – a research life remembered
Jack Honomichl, a widely respected commentator on the market research industry and founder of the Inside Research newsletter, passed away on 8 December. He was 85.
BSkyB, TNS and Incite win big at MRS Awards 2013
BSkyB bags three prizes, while Best Agency gongs go to TNS (pictured) and Incite Marketing Planning.
Predicting the future, part one
10 years ago, we tried to predict the future of market research. How well did we do? Experts from Future Foundation deliver their verdicts in the first of a two-part feature.
How to improve social's standing
Many businesses have social media strategies, but those strategies aren’t delivering real business value. It’s time they proved their worth, says Brian Solis. Interview by Brian Tarran.
From the blogs
The other side of the story
Storytelling is an effective means of conveying information – but the most effective stories aren’t always the most accurate ones. This is something researchers and brand owners need to bear in mind, says Colin Strong.
OMG! SMS turns 21
As text messaging enters its third decade, Ipsos Mori’s Daniel Welch wonders how much life there is left in this old technology, now that phone users – and researchers – have email, apps and more to play with.
DataSift lands $42m series C investment
Social data analyst DataSift has raised $42m in series C financing – bringing the company’s total investment to date to more than $70m.
Upselling and cross-selling deliver growth, but CEOs don’t rank it a priority
Stuart Butler-Smith reckons rival market research companies can learn a thing or two from the sales strategies of ComScore and Gartner.
Rubicon Project strengthens senior leadership team
Four new hires come from Microsoft, Google, comScore and Maxifier.
Bain Capital makes offer to acquire Macromill
The private investment firm has offered to buy all shares in the online research company for 51.4 billion yen ($501m).