This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies. Find out more here

OPINION24 September 2009

Talk Normal


Tim Phillips has been a journalist for 20 years. During that time he has been slowly driven crazy by bad spokespeople: the jargon, the evasiveness, the inability to make a point or to answer a direct question. It’s time to stop thinking about spin and management and start talking like human beings.