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NEWS28 April 2016

WPP sees 10.5% revenue increase for Q1 2016

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UK – WPP reported revenue of £3.1 billion for the first quarter of 2016, an increase of 10.5%, with like-for-like growth at 5.1%. 

It said that there had been a 3.9% growth from acquisitions and 1.5% from currency – reflecting the weakness of sterling against the US dollar and the euro.

The company achieved like-for-like revenue growth in all regions and business sectors, with particularly strong growth geographically in the United States, strong growth in the United Kingdom and Western Continental Europe and functionally in advertising and media investment management and sub-sectors direct, digital and interactive.

Its reported billings were up 8.3% at £11.9bn ( 6.7% increase at constant currency).

Its CEO Sir Martin Sorrell (pictured) has said its strategic emphasis remains on three core areas: technology, data and content. 

@RESEARCH LIVE

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