Woodford to replace Lefroy as Advertising Association chief executive

Woodford (pictured) has previously been president of both the IPA (Institute of Practitioners in Advertising) and advertising charity NABS, as well as chairman of Lexis PR. 

“I am a great admirer of the AA’s work promoting the vital role and the responsibilities of our industry – a tribute to Tim and the AA Board’s leadership and the terrific team at the AA," said Woodford. "I look forward to driving this agenda further and faster and am delighted to be joining at such an exciting time.”

Lefroy is set to leave the AA towards the end of 2016. Woodford’s start date is November 1.