NEWS9 September 2021

Truth makes two senior hires

Behavioural science News People UK

UK – Insight agency Truth Consulting has appointed Tom Morgan as director and Victor Reynoso as lead insight planner.

Victor Reynoso and Tom Morgan

Morgan (pictured, right) was previously a strategist and researcher at McCann, and has worked in strategy and insight for around 10 years, including roles at Crowd DNA and The Behavioural Architects.

He will help to develop Truth’s behavioural insight offer.

Reynoso (pictured, left) joins the company from William Hill, where he was customer insight manager. Prior to that, he worked at PRS In Vivo and Ipsos Mori, with a focus on brand health, packaging and comms research.

Leanne Tomasevic, head of Truth, said: “We are delighted to enhance our team with two outstanding new senior team members, who both bring diverse and high calibre experience that supports Truth’s expansion.

“We look forward to seeing the contribution Tom and Victor will make to our growing practice.”

@RESEARCH LIVE

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