NEWS14 February 2022

The Pineapple Lounge hires senior strategist

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UK – Family life and emerging generations consultancy The Pineapple Lounge, part of Firefish Group, has named Timothy Spencer as senior strategy director.

Tim Spencer

Before joining The Pineapple Lounge, Spencer (pictured) was head of cultural intelligence at Truth and has been a semiotician and brand strategist at Space Doctors.

Spencer has worked with clients including the UN, Scottish government, Coca-Cola, Intel and Unilever, as well as consulting with TPL since 2015.

Riwanon Gestin, managing director – strategy at The Pineapple Lounge, said: “We have always loved partnering with Tim and are delighted to be able to have him join the team on a permanent basis.

“His passion, creative mindset, and his extensive experience as a semiotician and cultural strategist for leading global brands are second to none. It’s so great having him around every day now and can’t wait to introduce him to more clients.”