Smyth was previously at The Futures Company where she managed consumer led insight projects for a wide range of global clients helping them identify new sources of growth.

The company said it’s turnover is now close to £3m, a 40% year-on-year growth and the appointment was in part down to this growth with a further appointment of a quantitative account director for its Leeds office in the pipeline.

“It’s a very exciting time for Relish, we’ve doubled in size since our launch two years ago,” commented Simon Thompson, managing partner.  “We’re delighted to welcome Amy to our team. We are looking forward to drawing on her passion for mixed methodology and multi-media techniques to assist us with the development of new approaches.”