Juan Tello, director Americas for Skim, will lead the Costa Rica office while Juliana Oliveira, market research director, Brazil (pictured), will lead the Rio de Janeiro office.

Tello said: “With increasing requests from major multinationals and big local players to help them uncover market opportunities through advanced research, Latin America is the next logical step in our growth path. While Skim is globally-oriented, we aim to be present and attuned to the local culture, language, and socio-economic reality of the markets we serve.”