RS Consulting Group rebrands to Bright Blue

UK — The market and social research business RS Consulting Group has announced it is changing its name to Bright Blue.

Res_4013530_kateA_large

The rebrand means that the separate market research brands that operated under the RS Consulting Group – social research agency mruk, B2B agency RS Consulting, Consensus Research which focused on financial, and consumer research agency Leapfrog – will now all be known as Bright Blue.

Joint managing director Kate Anderson (pictured) said: “We brought the brands together over time and have long worked together as a single team, leveraging our skills and experience – a single forward-looking brand will help convey this to the outside world.”

There will be no changes to staff or business locations.

Its offices are in London and Glasgow and Bright Blue Research is part of the Cello Group of companies. 

We hope you enjoyed this article.
Research Live is published by MRS.

The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.

Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.

For example, there's an archive of winning case studies from over a decade of MRS Awards.

Find out more about the benefits of joining MRS here.

0 Comments


Display name

Email

Join the discussion

Newsletter
Stay connected with the latest insights and trends...
Sign Up
Latest From MRS

Our latest training courses

Our new 2025 training programme is now launched as part of the development offered within the MRS Global Insight Academy

See all training

Specialist conferences

Our one-day conferences cover topics including CX and UX, Semiotics, B2B, Finance, AI and Leaders' Forums.

See all conferences

MRS reports on AI

MRS has published a three-part series on how generative AI is impacting the research sector, including synthetic respondents and challenges to adoption.

See the reports

Progress faster...
with MRS 
membership

Mentoring

CPD/recognition

Webinars

Codeline

Discounts