Rothenberg returns to IAB following Time departure
Rothenberg announced in December last year that he would be taking up the new role of chief digital officer with the publishing giant in January 2011.
However, Time sacked CEO Jack Griffin – the man who hired Rothenberg – last week and the former IAB head decided to step down, according to industry reports. Griffin had himself only been with the firm less than six months.
In a statement, IAB chairman Bob Carrigan said: “We’re excited that Randall is taking the helm again at IAB. During his four-year tenure, IAB became the central trade association for marketing and media. With our industry at a critical point, we are pleased that Randall’s coming back to advance the work he’s done to date.”
Rothenberg said he was “thrilled” to be back at the IAB, and confirmed that Time would remain a member. “Time is a valued member of the IAB,” he said, “and I am pleased about the graciousness of the organisation and the fact that senior executives have reaffirmed their commitment to the association.”

We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments