NEWS29 July 2011
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
US— Latin-American social network Quepasa has struck a deal with analytics agency Kontagent to analyse online gaming behaviour in order to aid future games development.
Under the terms of the deal Kontagent’s kSuite analytics platform will be used to power the social network’s gaming site, Quepasa Games, providing insight into user behaviour that can be passed on to game designers for development and tuning, as well as improving player engagement and retention.
Kontagent CEO Jeff Tseng said: “We believe this deal will allow thousands of game developers to gain unprecedented levels of insights to optimise user experiences and drive higher ROI. ”
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
NatCen makes two appointments https://t.co/2kv35kgeVq #mrx #marketresearch
Listen + Learn Research lands Earthshot Prize gig https://t.co/r72fJbYQMD #mrx #marketresearch
Mystery shopping firm Dive snaps up Poland’s MRtec https://t.co/9JyqO4uaNN #mrx #marketresearch
The world's leading job site for research and insight
University of Edinburgh
Market Insight Manager
Grade UE07
Hasson Associates
Insight Analyst / Senior Insight Analyst – Arabic Speaking
£25000–32000
Hasson Associates
Client Manager – Brand
£40000–45000
Related Articles
RT @iview_studios: Bookings for Insight Alchemy #2023, the MRS Annual #Conference, are now #open! i-view is #thrilled to announce its spons…
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments