NEWS6 September 2013
US — Online and mobile loyalty programs Points2Shop has integrated its consumer panel into Federated Sample’s sample management platform and exchange Fulcrum.
The integration allows Points2Shop’s P2Sample panel to automatically deliver monetised survey content to all of its five million members, including web and mobile-based content.
“Providing market research sample is a cornerstone of our business model. The comprehensive API integration with Fulcrum provides us with automatic sample delivery to advertisers and increased our partner reach by 60% and total completions by 632% in the first month alone,” said Mathijs de Jong, CEO and founder of Points2Shop.
Related Articles
The world's leading job site for research and insight
Resources Group
Research Manager – Client-focused – Top international clients!
£40–43,000 + benefits
British Council
Research and Insights Manager
Up to £30,354 yearly gross plus £3,300 London Market Allowance yearly gross
Spalding Goobey Associates
Senior Research Executive, Automotive – Research Consultanc
£32–36,000 + benefits
Featured company
-
Town/Country: London
Tel: +44 (0)20 7490 7888
Kudos Research are leading providers of premium quality UK and International Telephone Data-Collection. Specialising in hard to reach B2B and Consumer audiences, we achieve excellent response rates and provide robust, actionable, verbatim-rich data. Methodologies include CATI, . . .
© Copyright 2023 Research Live
0 Comments