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NEWS11 March 2014

Perception Research Services revenue tops $55m in 2013

Financials News North America

US — Consumer research specialist Perception Research Services has reported revenue of “over $55m” for the year ended 31 December.

The company did not report specific year-on-year growth figures, but said the increase in revenue had been “driven by PRS becoming the primary global packaging research partner to many large consumer packaged goods companies, including Unilever, AB/InBev and MARS/Wrigley”.

PRS president Scott Young (pictured) said: “Last year was very exciting for us, as we launched several new global client relationships and opened the first PRS Retail Lab. We’ve also been expanding our shopper research capabilities and we are conducting more in-store, in-home and online studies.”

In June, PRS will be opening new offices in the US and China. In addition to the U.S. headquarters, PRS has offices in London, Geneva, Rome and Singapore.

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