NEWS14 December 2010

Nielsen Singapore names new head of consumer research

Asia Pacific People

SINGAPORE— Nielsen has promoted Grace Liu to head of consumer research in Singapore following the promotion of Joan Koh (pictured) earlier this year.

Liu has been with Nielsen since 2009 and was most recently an associate director responsible for financial services research in Singapore and Southeast Asia.

She was previously in charge of the customised research division at financial database company The Asian Banker.

Koh became managing director of Nielsen’s Singapore operation in April this year after serving as an executive director.