NEWS7 January 2021
US – Market research industry body the Insights Association has announced the election of four new board directors.
Lauren Demar, global chief growth officer at Ipsos, and Bianca Pryor, vice-president, consumer insights, content strategy and optimisation at BET, have joined the board of directors to serve two-year terms.
Reed Cundiff, chief executive of Kantar North America, and Terrae Schroeder, head of US insights at Kellogg’s, have begun official two-year terms after taking over vacated seats in 2020.
David Rothstein, chief executive of RTi Research, has moved to a new ex-officio role.
The term of board director Pierre Le Manh, chief executive of Ipsos North America, ended on 31st December.
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