Netfluential hires commercial director
McLeod (pictured) has spent the past five years at Kantar Indonesia, most recently as chief commercial officer. Prior to that, he was deputy head and group account director for Kantar Millward Brown.
The company has also appointed two trainee researcher executives, Gabriella Cross and Zoe Harding.
The hires come as Netfluential is developing an emotional needs framework. Chief executive Jeroen Verheggen said: “Our new recruits will add value and strengthen both our philosophy and culture. Richard is passionate about helping clients leverage research to drive action and generate growth, and Gabriella and Zoe are rising research stars.”

We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments