Neodata buys editorial analytics agency Newscurve
Neodata will add the Newscurve technology to its existing suite of tools, which include text mining, semantic analysis and real-time web metrics to provide editors with recommendations to help them engage readers.
Newscurve founder Boris Krstovic (pictured) said: “Neodata Group is the ideal organisation to expand and leverage the Newscurve technology. They share our passion for innovation.”
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