MRops buys Radar Global
The acquisition will become part of the larger MRops business, operating as MRops Asia and providing the full suite of MRops’ end-to-end market research operations services.
MRops CEO Ian Kiernan said that the company had identified a “significant need” among many of its clients to gain better access to senior B2B executives, healthcare professionals and other business leaders.
He added: “The opinions and views of these groups are extremely valuable and in high demand, yet they are very difficult to recruit through on-line and more traditional means. Our solution was to create a different type of call centre – one that is 100% specialised in recruiting senior B2B executives and healthcare professionals from around the world.”
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