NEWS10 October 2011

Mintel acquires market intelligence firm Access Asia


UK— Mintel Group has acquired Access Asia, a UK-based provider of market intelligence for companies looking to develop a presence in Greater China and south-east Asia.

Access Asia produces reports about companies and the sectors they operate in, and its full portfolio of research is now available through Mintel.

Peter Haigh, Mintel CEO, said: “This represents an important step for Mintel as we move deeper into the fastest moving economy in the world. The process involved us sourcing worldwide experts to find a company and analyst team who really understood the Chinese market. With over 20 years of the experience in the Chinese marketplace, Matthew Crabbe and Paul French [Access Asia’s founding directors] exceeded our expectations of the depth of knowledge which Mintel will now be able to offer clients.”

Terms of the acquisition were not disclosed.