NEWS18 April 2016
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UK – Maxine Fox, previously associate director, has been appointed as the new managing director of youth, kids and family insight specialists, iGen Insight.
Fox (pictured) joined iGen in 2014, and for the past 18 months she has been associate director. She had previously been at BBC Media Action, where she was a country research manager.
Dean Weller CEO, said: “This promotion is in reflection of Maxine’s transformative leadership within the company, accelerating the agency’s offering and standing within the kids, youth and family insight space, both in the UK and internationally.”
In addition, Monika Gorasia has joined iGen as an insight executive. She was previously research executive at TNS UK. After successfully completing the agency’s acclaimed graduate scheme, she worked on a variety of projects across the travel and transport industry.
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