NEWS5 July 2011
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
US— AOL is the latest web firm to be sued over the use of Flash cookies to allegedly work around browser privacy settings and continue tracking web behaviour against a person’s wishes
Like recently-settled claims brought against Quantcast and Clearspring, AOL is accused of using Flash cookies – technically known as local shared objects (LSOs) – as a back-up for normal HTTP cookies that have been deleted.
LSOs are designed to remember Flash Player settings across multiple browsers so are not stored in the same place as HTTP cookies, meaning many users are unaware of how to delete them (although Flash developer Adobe has upgraded the Player to make it easier to wipe Flash cookies).
In the complaint, brought by Mississippi resident Sandra Person Burns, defendants AOL, Brightcove and ScanScout are alleged to have created “a shadow tracking system on [Burns’] computer, effectively decommissioning the browser cookie controls she had explicitly set”.
Burns is seeking class-action status for the lawsuit which has been filed in the US District Court in Massachusetts.
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
NatCen makes two appointments https://t.co/2kv35kgeVq #mrx #marketresearch
Listen + Learn Research lands Earthshot Prize gig https://t.co/r72fJbYQMD #mrx #marketresearch
Mystery shopping firm Dive snaps up Poland’s MRtec https://t.co/9JyqO4uaNN #mrx #marketresearch
RT @iview_studios: Bookings for Insight Alchemy #2023, the MRS Annual #Conference, are now #open! i-view is #thrilled to announce its spons…
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments