Taylor held the role of regional vice president for Europe while at Yahoo, and has also held the roles of CEO at user generated review company Qype and worked at sponsored search marketing firm Overture before it was sold to Yahoo.

AdInsight co-founder and director Ross Fobian said: “We’re thrilled to have someone with Stephen’s credentials and expertise in the digital space, as well as his knowledge of the wider European and US marketplaces as we move into the next stage of the company’s growth.”