NEWS27 February 2018

Dyer joins as sales director

News North America People

US – Consumer engagement company has announced the appointment of Jason Dyer as global sales director.

Dyer joins the company from Nielsen’s innovation practice, where he held the role of vice-president in the client service organisation since 2013. His previous experience includes TNS and Nielsen BASES.

In his new role, Dyer will lead the expansion of the company’s business development team across markets globally.

Jim Longo, co-founder and vice-president of research solutions at, said: “Dyer’s experience guiding successful client-facing teams, combined with his deep domain expertise applying insights to solving clients’ business problems, has given our team a refreshed approach to building lasting client relations.”