NEWS25 August 2011
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
All MRS websites use cookies to help us improve our services. Any data collected is anonymised. If you continue using this site without accepting cookies you may experience some performance issues. Read about our cookies here.
Insight & Strategy
Columnists
Impact magazine is a quarterly publication for MRS members. You can access Impact content on this website.
US— ComScore has been sued by two web users who accuse the firm of using “deceitful tactics” to disseminate its web audience measurement software.
Mike Harris of Illinois and Jeff Dunstan of California accuse the firm of “secretly” bundling its tracking software with various other programmes, such as free screen savers or games. They allege that “in many cases, the existence of the surveillance software… is only disclosed, in an inconspicuous fashion, after the installation process has already begun”.
Harris and Dunstan allege that ComScore’s software collects a computer user’s usernames and passwords, their search engine queries, what websites they visit, the ads they click on, the goods they purchase and credit card numbers.
ComScore says that after an initial review of the claims it believes “they are without merit”. The company intends to “vigorously protect and defend itself,” according to a statement.
Newsletter
Sign up for the latest news and opinion.
You will be asked to create an account which also gives you free access to premium Impact content.
Crawford Hollingworth explains why defaults aren't always what they're made out to be in behavioural science:… https://t.co/ykPn2tQu6o
Research during the war in Ukraine showed the value of empathy https://t.co/Eqri5PTpPB #mrx #marketresearch
ESRC and AHRC partner on research commercialisation project https://t.co/5HJ64tHze0 #mrx #marketresearch
The world's leading job site for research and insight
Resources Group
Research Manager – Varied projects including behavioural & neuro!
£35,000–£40,000 + great benefits
Resources Group
Quantitative Associate Director – Ad hoc – Varied sectors including Sport, Beauty & Transport!
£50–57,000 + strong benefits
Hasson Associates
Junior Project Manager – Tech Research Agency
£23000–27500
Deserved rest after long walk in the rain https://t.co/xP8d6D8dHY
The post-demographic consumerism trend means segments such age are often outdated, from @trendwatching #TrendSemLON
0 Comments