Brommund (pictured) joins as sales director from eCircle where he was senior business development manager while Geppert becomes senior business development manager having been at Netbreeze where she was head of sales & consulting.

The appointments come as Brandwatch continues to expand its presence in German, Austria and Switzerland following the opening of offices in Stuttgart and Berlin over the last two years.

Brandwatch CEO Giles Palmer commented: “As our client base continues to grow in the DACH region, both bring valuable experience that will enable us to scale faster to meet growing market demands, and ensure the same high level of satisfaction we take pride in amongst our regional client base.”