Analytics firm gets financial JumpStart

JumpStart managing partner Jerry Frantz (pictured) said: “Segmint’s advanced, transaction-based data analytics, combined with its patent-pending methodology for delivering advertising – all while protecting consumers’ identities – could be highly disruptive in the online advertising market.”

The investment – part of a wider, undisclosed round of funding with Northeast Ohio angel investors – is expected to help Segmint advance its business development efforts. The company is headed by CEO Rob Heiser.