Aegis forms Team Epic for event marketing and research

Team Epic clients include FedEx, IBM, Sports Illustrated and Charles Schwab. Services offered by the new business include lifestyle marketing and sponsorship management, experiential marketing and market research and measurement analytics.

Digital marketing services will also be provided with the input of Aegis’s digital media agency Isobar.

Velocity principal Mike Reisman said: “Team Epic has been developed with an eye on today’s consumer trends… The seamless integration of live experiences and digital platforms is exactly what the convergent marketplace demands.”