FEATURE17 October 2018

Looking for the trust

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Features Impact Privacy Trends UK

In his book, The Post-Truth Business, Sean Pillot de Chenecey explores our current political and cultural climate, and how brands can behave and build trust in this context. He talks to Jane Bainbridge about what changes are needed

If you had to pick one thing, what has had the most impact on the post-truth state society is now grappling with?

Having a US president who lies, unashamedly, on a continual basis and who sees ...