FEATURE15 November 2018

Fighting the fake

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Features Impact Media UK

The Economist has been printed for 175 years, but lots is changing – from the wider political climate to the way people read their news, as its chief marketing officer, Mark Cripps, explains to Ben Bold.

Thank you, Mr Trump!” jokes Mark Cripps, The Economist’s chief marketing officer. At a time when the US president is under growing scrutiny over his relationship with Russia’s Vladimir Putin, the subject of several ...