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FEATURE7 August 2013

Demand for info grows, but what about MR?

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Impact

Market research agencies are losing out to larger information vendors and their ‘own the client’ strategies, warns Research Ratings founder Stuart Butler-Smith.

The first quarter of the year is typically the lightest for new business and renewals, so Q1 financial results have typically been the weakest set of numbers from which to draw new inferences for how the full year might pan ...