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FEATURE19 December 2016

Bridging the Brexit gap

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Brexit Features Impact UK

The EU referendum result has left UK consumers feeling polarised, says Zoe Fenn of Flamingo. She offers guidance for brands on how to transcend the battle lines

I couldn’t believe the [referendum] result, I deleted Hailo and downloaded Uber that day” (Male, 27, London, Remainer)

This was a quote from a respondent of Brexometer – Flamingo’s panel that tracks European consumer sentiment in a post-Brexit ...