EasyInsites will be responsible for research design, analysis and all fieldwork services, which will include a mixture of qual and quant techniques.

‘Advisory Panel’ members will be sourced from among the Chamber of Commerce’s membership.

Charles Pearson, co-founder and managing director of EasyInsites, said: “The Advisory Panel will be at the core of the Chamber’s strategy and services development, helping them determine what is and is not working, so that changes can be made to continue to improve on the proposition they offer to their broad business community.”