Research 2008: The Great Debate
The Research 2008 agenda focused on the demand-side of research and featured major business players on a number of key themes including ensuring transformation, guaranteeing, return on investment, the international insight industry, honing business skills, web 2.0, research practice, research as part of the wider marketing mix, CSR and the impact of social trends. Changing business through better customer understanding.
We hope you enjoyed this article.
Research Live is published by MRS.
The Market Research Society (MRS) exists to promote and protect the research sector, showcasing how research delivers impact for businesses and government.
Members of MRS enjoy many benefits including tailoured policy guidance, discounts on training and conferences, and access to member-only content.
For example, there's an archive of winning case studies from over a decade of MRS Awards.
Find out more about the benefits of joining MRS here.
0 Comments