Feature29 February 2024

Bump in the road: How insights professionals can learn from setbacks

Liam Kay-McClean

Most of us are uncomfortable with failure. Yet setbacks are a part of life, and how we respond can determine how we learn. 

News29 February 2024

Recollective releases participant engagement tools

Market research technology company Recollective has launched two participant engagement tools.

News29 February 2024

Market research freelance platform launched

Three former Harris Interactive employees have formed QueSights, a freelance marketplace for the market research industry.

News29 February 2024

Workplace equality 'top concern' ahead of International Women's Day

Gender equality in the workplace is the top concern among UK women, according to research from YouGov.

News29 February 2024

Rare disease patient insight subscription platform launched

New business PatientSight has established a subscription service offering continuous data on patients with rare diseases.

News29 February 2024

Tracksuit generates $13.5m in Series A funding

New Zealand-based brand marketing data and market research company Tracksuit has raised $13.5m in a Series A funding round led by US venture capital firms Altos Ventures and Footwork.

News28 February 2024

Artefact opens Colombia and Mexico offices

French data transformation and artificial intelligence ( AI) firm Artefact is expanding its operations in South and Central America with new offices in Colombia and Mexico.

News28 February 2024

Rise in workplace use of AI, finds Slack

Use of artificial intelligence ( AI) in the workplace increased by 24% in the last quarter of 2023, according to a study of desk workers by workplace communication platform Slack.

News28 February 2024

Microsoft and Mistral partner on AI

Microsoft has partnered with generative artificial intelligence ( AI) company Mistral on large language models ( LLMs).

News28 February 2024

‘Step change’ needed in UK private R&D funding, says NCUB

Data on investment in private research and development ( R&D) in the UK paints “a worrying picture”, according to the National Centre for Universities and Business ( NCUB).

News28 February 2024

NatCen to evaluate education programmes

The National Centre for Social Research ( NatCen) has agreed to carry out three evaluations on the impact of high potential educational programmes on children’s outcomes.

Opinion28 February 2024

Rory Sutherland: Feel-good factor

Rory Sutherland

Low prices promote the feel-good factor – but brands must market them in the first place.

News27 February 2024

Stagwell relaunches Springboard America panel as Unlock Surveys

Marketing group Stagwell has relaunched its global research panel, which will sit within the company’s Stagwell Marketing Cloud offer, aimed at marketers.

Opinion27 February 2024

In defence of ResTech: The case for new technology

New technology can face scepticism and opposition from the wider industry at times. But is this misguided?  

News27 February 2024

IVisual creates AI branding intelligence tool

Design technology company iVisual is to launch an artificial intelligence ( AI) tool for branding and packaging intelligence.

News27 February 2024

MTab raises $15m in funding

Market insights platform MTab, a portfolio company of Milestone Partners, has closed a $15m growth credit financing round led by Kayne Anderson Growth Capital.

News27 February 2024

OzTAM and Ipsos agree BVOD integration

Ipsos has partnered with Australian television measurement body OzTAM on cross-channel audience measurement, with broadcaster video on demand ( BVOD) metrics integrated into Ipsos Iris.

News27 February 2024

Morning Light Strategy launches in the US

Katie McQuater

Former Ipsos and Catalyx executives Dana Keilman and Nicole Munsey have established Morning Light Strategy, an insights and strategy agency specialising in the 50+ market, in response to what they call a “glaring deficiency” in planning and innovation.

News26 February 2024

Comscore expands campaign ratings tool to local markets

Media planning and evaluation firm Comscore has updated its Comscore Campaign Ratings ( CCR) tool to combine data from linear television, digital, streaming and social channels for both national and local markets.

News26 February 2024

Humankind Research launches quant practice

Social research agency Humankind Research has created a quantitative practice to be led by newly-recruited head of quant Laura Moore and quant research director Amy Watson.

Feature26 February 2024

Seen and heard: Working with citizens to set their own wellbeing metrics

Liam Kay-McClean

One Swedish city has used citizen engagement to understand the hopes and fears of local people – and how they think wellbeing should be measured. 

News26 February 2024

Ideo names London MD

Global strategic consulting and design business Ideo has appointed Lorenz Korder as managing director at Ideo London.

News26 February 2024

Beesy appoints three new hires

New Jersey-based applied behavioural insights agency Beesy has expanded its team with three appointments.

News23 February 2024

Former Sago Germany MD Schmid appointed Quotapoint director

The former managing director at Sago’s German operations has been appointed director of German market research and IT firm Quotapoint.

News23 February 2024

Shopper marketing consultancy Behaviorally beefs up business development team with two executive appointments

Behaviorally has strengthened its business development team with two appointments.

News23 February 2024

Research project marrying creative sector with homelessness sector awarded £1.4 million by UKRI

Researchers looking to transform the support of homeless people by using creative health approaches such as crafts and sports have been awarded £1.4 million by UK Research and Innovation.

News23 February 2024

UK consumer confidence dips in Feb but people more confident about finances, says GfK survey

Consumer confidence dipped in February but people are more confident about their finances over the next 12 months, a closely-monitored survey says.

News22 February 2024

UK introduces new methodology to estimate excess deaths

The Office for National Statistics ( ONS) has led the development of a new method for estimating the number of excess deaths across the UK.

Opinion22 February 2024

Leveraging academia and working together can improve data quality

Striking the right balance in tackling data quality issues is like walking a tightrope, says Karine Pepin, but industry collaboration and leveraging academic research can help to navigate this complex problem.

News22 February 2024

Research informs M&C Saatchi campaign for Rise.365 and Clear Channel

Creative agency M&C Saatchi has drawn on insights from research interviews to develop an out-of-home campaign for London-based youth organisation Rise.365, with the aim of challenging racial stereotypes.

News22 February 2024

Ipsos posts organic revenue growth

Ipsos has recorded organic revenue growth of 3.0% for 2023, and 8.8% for the final quarter of the year, according to the company’s most recent financial results.

News22 February 2024

One Minute to Midnight adds values tracker

Insight agency One Minute to Midnight has launched a quantitative tracker focused on values.

News22 February 2024

SightX hires first head of strategy

Research technology company SightX has appointed Brad Smith to the newly created role of vice-president of strategy.

News21 February 2024

GemSeek to sell to Accenture

Professional services firm Accenture has agreed to acquire customer experience analytics company GemSeek.

News21 February 2024

India adopts new socioeconomic classification

Market research industry body, Market Research Society of India ( MRSI), has developed a new socioeconomic classification system, ISEC, that factors in women’s education.

News21 February 2024

Funding for Climate Policy Radar to expand data platform

London-based Climate Policy Radar, a startup that uses data science and machine learning to analyse climate policies, has raised over $6.8m in funding.

News21 February 2024

Sponsorship measurement technology launched by former YouGov Sport director

Sport sponsorship, marketing and insight consultant Bruce Cook, formerly of YouGov Sport, has launched SponsorLab, a software-as-a-service tool to measure sponsorship.

Opinion20 February 2024

Why we need to try the four-day work week

Jack Miles

To protect people and promote productivity, the research sector should trial the four-day week, says Jack Miles.

News20 February 2024

Apollo Intelligence buys GlocalMind

Healthcare data and insights business Apollo Intelligence has acquired healthcare market research services and panel company GlocalMind.

News20 February 2024

Nigel Woodliffe joins High Tech Dev

Digital qualitative technology company High Tech Air has appointed Nigel Woodliffe, formerly of Forsta, as chief customer success officer.

Feature20 February 2024

Working on wellbeing: How Holland & Barrett focuses on what customers want

Katie McQuater

The retailer uses research to focus on what matters to customers, shift its pricing and inform its communication. By Katie McQuater.

News20 February 2024

UK retail sales increase in January

Retail sales volumes increased by 3.4% in January, following a record fall of 3.3% in December 2023, but remain below pre-Covid-19 levels, according to data from the Office for National Statistics.

News20 February 2024

WHO launches framework for monitoring social determinants of health equity

The World Health Organization ( WHO) has published new guidance on monitoring social determinants of health equity, in response to ‘insufficient’ progress since the organisation established its commission on social determinants of health in 2005.

News19 February 2024

Signal AI buys Social 360

Reputation and risk intelligence company Signal AI has acquired reputation monitoring business Social 360.

News19 February 2024

Tech giants pledge to address AI election interference

Katie McQuater

Twenty technology companies including Google, Meta, OpenAI, Tiktok and X have promised to work together to prevent artificial intelligence content from interfering with the various elections set to take place this year.

News19 February 2024

MediaSense hires transformation chief

Global media advisory business MediaSense has appointed Jack Shearring as head of transformation.

News19 February 2024

Data regulator tells platforms to consider information rights when moderating content

The Information Commissioner’s Office has issued its first guidance on content moderation for platforms as part of an ongoing partnership with Ofcom.

News16 February 2024

Semcasting launches voter ID tool

Cookieless targeting and digital identity company Semcasting has launched a new voter transparency feature.

News16 February 2024

TalentNeuron expands leadership team

Labour market intelligence firm TalentNeuron has named several new executive team members, including Gabriel Pauliuc as chief technology and data officer.

News16 February 2024

New chief behavioural officer at PRS in Vivo

Shopper and product experience consultancy PRS in Vivo has appointed Richard Bordenave as global chief behavioural officer.

Opinion16 February 2024

One size doesn't fit all: Cultural sensitivity and AI avatars

Much research with synthetic AI avatars has focused on Western markets. One study examined consumers' responses to and the cultural nuances in the depiction of avatars in Indonesia. 

News16 February 2024

Ipsos names audience measurement heads for global and UK

Liam Kay-McClean

Ipsos has appointed Daniel Wong-Chi-Man as the new global head of its audience measurement service line and James Oates as head of its audience measurement business in the UK.

News15 February 2024

CIRQ appoints new board members

The Certification Institute for Research Quality ( CIRQ), an International Standards Organization ( ISO) audit and certification body that is a subsidiary of the Insights Association ( IA), has named its board of directors for 2024.

News15 February 2024

Circana releases retail business tool

Consumer behaviour advisory business Circana has launched its Liquid Data Engage market performance tool globally.

News15 February 2024

Zefr names chief AI officer

Brand safety and suitability technology company Zefr has promoted Jon Morra to chief artificial intelligence ( AI) officer.

News15 February 2024

Kantar and Realeyes partner on anti-survey fraud tool

Kantar has partnered with computer vision and attention measurement firm Realeyes on anti-fraud software for survey respondents.

News15 February 2024

Ipsos hires chief people officer for UK and Ireland

Ipsos has appointed Kerri-Ann O’Neill as its new chief people officer for the UK and the Republic of Ireland.

News14 February 2024

GWI and Dynata partner on audience data for media buying

Consumer research platform GWI has partnered with sample company Dynata to offer audience data for digital marketing campaigns.

News14 February 2024

Firefish Group makes raft of hires and promotions

Research and insight company Firefish Group has made several appointments and promotions across its UK and US offices, within The Pineapple Lounge, Firefish and Firefish Data businesses.

News14 February 2024

Promotions at BVA BDRC businesses Perspective and ESA Retail

Data collection and analysis company Perspective Research Services and mystery shopping business ESA Retail, both part of BVA BDRC, have made several promotions.

Feature14 February 2024

Valentine’s Day: does romance still sell?

A look at the Archive of Market and Social Research highlights that while romance might have changed over the years, Valentine's Day still presents an opportunity for escapism.

News14 February 2024

Motif Analytics launches with $5.7m investment

Data analytics startup Motif Analytics has been launched from a private beta having completed a $5.7m funding round led by Amplify Partners and Felicis with participation from InvestInData.

News14 February 2024

Dive acquires Danish mystery shopping company

Northern European mystery shopping and customer service improvement firm Dive has acquired Danish mystery shopping business Shoptimizer for an undisclosed amount.

News13 February 2024

Rhetorik acquires 1 Stop Data

Business-to-business data services company Rhetorik has acquired B2B data firm 1 Stop Data for an undisclosed amount.

News13 February 2024

Beesy hires technical project manager

Applied behavioural science insights agency Beesy has appointed Nicole DelBuono as technical project manager.

News13 February 2024

UKRI creates four regional research projects

UKRI has launched four research partnerships to address regional inequalities in Northern Ireland, Scotland, Wales and Yorkshire.

News13 February 2024

Savanta launches CX framework

Data insights consultancy Savanta has formed a new customer experience ( CX) framework to help companies increase revenue growth.

News13 February 2024

Davies+mckerr names head of quant

Full-service insights agency Davies+mckerr has appointed David Power as head of quantitative, effective from this month.

Feature13 February 2024

Industry Report 2024: An independent perspective

Katie McQuater

As part of the Research Live Industry Report 2024, independent researchers share the challenges they are facing and what to expect from the research market in 2024.

News12 February 2024

PureSpectrum names business development director

Online sample marketplace and research technology business PureSpectrum has appointed Ian Roberts as business development director.

News12 February 2024

Michael Brown awarded Bayes Business School fellowship

Michael Brown, managing partner of insight and research for UK and Europe, Middle East and Africa ( Emea) at media agency Universal McCann ( UM), has been appointed senior honorary fellow of Bayes Business School at City University.

Feature12 February 2024

A question of bias

Phoebe Ward

Phoebe Ward and Carol McNaughton Nicholls examine how AI could potentially exacerbate the issue of bias in financial services.

Feature12 February 2024

A question of bias

Phoebe Ward and Carol McNaughton Nicholls examine how AI could potentially exacerbate the issue of bias in financial services.

News12 February 2024

Arla appoints first head of insight

Katie McQuater

Toy company Mattel’s Michael Swaisland has joined Danish-Swedish dairy producer Arla Foods to take up the newly created role of global head of insight and analytics.

News12 February 2024

BVA BDRC wins Barb CFlight contract

Television audience measurement body Barb has awarded the contract for its CFlight Landscape Study to insights consultancy BVA BDRC.

News12 February 2024

Kingdom Collective establishes insight division

Communications agency Kingdom Collective has launched an insight and creative strategy arm, focused on cultural positioning.

News9 February 2024

Brands must protect their reputations from online harm, says Lord Grade

Liam Kay-McClean

Brands should seek to “inoculate” themselves against potential damage by association by putting pressure on social media platforms to address online harms, Lord Michael Grade, chair of Ofcom, has told the advertising industry conference LEAD.

News9 February 2024

Niels Schillewaert steps down from Human8 role

Liam Kay-McClean

Niels Schillewaert, co-founder at insight firm Human8, formerly InSites Consulting, is departing his role as head of solutions and managing partner.

News9 February 2024

Glow, Kantar and PwC Australia partner on sustainability metric

Research and advisory businesses Glow, PwC Australia and Kantar have decided to integrate a standardised metric into their services to help businesses link sustainability to customer and employee loyalty.

News9 February 2024

Potentia Insight appoints six

Research agency Potentia Insight has made six new hires, including Shaun May as senior data scientist at the firm’s data analytics arm SigDiff.

News9 February 2024

'Relative advantage' helps business performance, study finds

Brands that adopt ‘relative advantage’ growth principles can deliver a significant improvement across brand metrics and business performance, according to research from media agency Bountiful Cow.

News8 February 2024

PureSpectrum hires Asia senior client lead

Online sample platform PureSpectrum has appointed Mani Padmanabhan to its Singapore-based Asia client team.

Opinion8 February 2024

In a post-flex era, collaboration trumps specialisation

Annie Auerbach

The ability to collaborate has never been more necessary, so how can we embed collaboration into how we think, experiment and work with clients?

News8 February 2024

UK customer satisfaction slumps

Katie McQuater

Customer satisfaction has fallen to its lowest level since 2015, according to research from the Institute of Customer Service.

News8 February 2024

Comscore and TargetSmart join forces on political targeting

Polling company TargetSmart and media measurement business Comscore have partnered on voter targeting ahead of the US presidential election.

News8 February 2024

We Are Family appoints UK research & strategy director

Full-service children and family marketing agency We Are Family has appointed Sev Marcel as research and strategy director within its UK team, based in London.

News8 February 2024

On Device Research hires account director

Global brand measurement company On Device Research has appointed Gulshan Mahay to the newly created role of account director in its commercial team.

News7 February 2024

Fall in SVOD subscriptions in UK, finds Barb

There has been a fall in the number of UK homes with access to subscription video-on-demand ( SVOD), according to figures released by television audience measurement body Barb.

News7 February 2024

UK invests £100m in AI and calls for 'agile' regulation

Liam Kay-McClean

The UK government has put £100m funding into artificial intelligence ( AI) research and opted for an ‘agile’ approach to regulating the technology as part of its response to the AI regulation white paper consultation.

News7 February 2024

Former SurveyMonkey exec joins Highlight

Product testing startup Highlight has appointed Priyanka Carr, formerly of SurveyMonkey, to its leadership team as chief operating officer and president.

Feature7 February 2024

Navigating AI regulation: the EU vs the UK

Kaleke Kolawole

There is large disparity and divergence in how the UK and the EU are regulating artificial intelligence.

News7 February 2024

Signicat names DACH country manager

Digital identity firm Signicat has appointed Philipp Wegmann as country manager for Germany, Austria and Switzerland.

News7 February 2024

Metomic develops ChatGPT data security tool

Data security company Metomic has launched a tool that business leaders can use to monitor what sensitive data employees are uploading to generative AI platform ChatGPT.

News6 February 2024

UK supermarkets maintain growth

Food sales at UK supermarkets increased by 6.6% year-on-year in January, with shoppers focusing on simple staples, according to data released by NIQ.

News6 February 2024

IAS launches Facebook and Instagram brand safety tool

Media measurement and optimisation platform Integral Ad Science ( IAS) has made its brand safety and suitability measurement tool available for Facebook and Instagram Feed and Reels.

News6 February 2024

Omnicom Media Group UK appoints DEI lead

Omnicom Media Group, media services division of Omnicom Group Inc, has named Kiran Bance diversity, equity and inclusion director at OMG UK.

Opinion6 February 2024

Disrupt or be disrupted: Dos and don’ts for global consumer brands 

By overlooking weaker signals and ignoring people's needs, brands risk competitors eating their lunch.

News6 February 2024

Circana reshuffles global commercial organisation

Consumer behaviour company Circana, formerly IRI and The NPD Group, has created an expanded commercial organisation, which will be led by Jeremy Allen in a newly-created role.

News6 February 2024

Ipsos hires UK head of brand health tracking

Ipsos has appointed Dale Beaton as head of its brand health tracking service line in the UK.

Advertisement feature6 February 2024

Scaling success with AI in market research

With great capabilities comes great opportunity. Artificial intelligence has come on leaps and bounds in recent years, and it seems new tools are being launched by the dozen serving many different uses in all industries. And market research is no different.

News5 February 2024

Keeping up with trends: The role of semiotics in insight

Katie McQuater

Infusing AI into semiotics, imaginative futures and cultural differences were some of the themes discussed at last week’s Semiotics and Cultural Insights Conference, held by the Market Research Society.

News5 February 2024

Keeping up with trends: The role of semiotics in insight

Liam Kay-McClean

Infusing AI into semiotics, imaginative futures and cultural differences were some of the themes discussed at last week’s Semiotics and Cultural Insights Conference, held by the Market Research Society.

Feature5 February 2024

Industry Report 2024: Strengths and challenges – Making sense of a changing research sector

Katie McQuater

As part of the Research Live Industry Report 2024, Katie McQuater spoke to agencies and clients to find out what’s on the horizon for the year ahead.

News5 February 2024

Databricks acquires Einblick

Artificial intelligence and data intelligence company Databricks has acquired machine learning and natural language processing business Einblick for an undisclosed amount.

News5 February 2024

Matilda Andersson becomes MD at Truth

Communications business Instinctif Partners has appointed Matilda Andersson, formerly of Crowd DNA, as managing director of insights and strategy consultancy Truth.

News5 February 2024

Nielsen expands US OOH coverage

Nielsen will expand the coverage of its out-of-home ( OOH) this year to represent all US television households.

News2 February 2024

Equativ and Seekr partner on content analysis tool

Advertising platform Equativ and artificial intelligence ( AI) company Seekr have partnered on content evaluation and analysis.

News2 February 2024

Dentsu and The Goodnet launch ethical media index

Media firm Dentsu has partnered with ethical media and intelligence GoodNet on an index to help measure the ethical performance of digital campaigns.

News2 February 2024

UK 'too focused on safety' in AI and LLM policy, says Lords

Liam Kay-McClean

The UK government’s approach to AI and LLMs are too narrowly focused on safety and risk missing opportunities presented by the technologies, according to a report by the House of Lords Communications and Digital Committee.

News2 February 2024

OpinionRoute promotes two to leadership team and hires SVP

Market research operations company OpinionRouteLLC has added a chief operating officer and chief trust officer to its executive team and hired a senior vice-president, growth.

Opinion1 February 2024

Five ways to pursue better data quality in market research

Horst Feldhaeuser

Data quality is a hot topic in the market research industry. What are the possible solutions?

News1 February 2024

Commercial radio listening grows in Q4

Commercial radio gained an additional million weekly listeners in the fourth quarter of 2023, according to figures released by radio industry body Rajar.

News1 February 2024

NatCen opens gambling research centre

The National Centre for Social Research has launched a new Centre for Gambling Research.

News1 February 2024

Proximic by Comscore agrees US patent for livestream ad tool

Audience and content targeting company Proximic by Comscore, a division of Comscore, has patented a livestream contextual intelligence technology in the US.

News1 February 2024

Catalyx hires head of client strategy

Innovation company Catalyx has recruited Yvan Goupil as head of client strategy.

News1 February 2024

Human8 appoints chief portfolio officer

Research consultancy Human8 has named Amy Perifanos as global chief portfolio officer.