NEWS1 March 2012
FRANCE— Ipsos has posted a 19.5% increase in revenue and a 30% jump in net profit for 2011.
The company said that after “a year on the move” – during which it bought rival group Synovate – “2012 will be a year of construction”.
Sales for 2011 were €1.36bn, up from €1.14bn in 2010, while operating profit was up 34.1% to €160.2m. Net profit was €86.1m, up from €66.2m.
Market research activities dominated with revenues of €676.5m, followed by advertising research (€258.3m), customer satisfaction research (€168.3m), media research (€130.4m) and opinion and social research (€129.4m).
Europe, Africa and the Middle East saw a 17.1% increase in revenue to €587.5m while revenue in the Americas was up 12.6% to €575.7m. Asia Pacific was up 56.4% to €199.7m.
Looking ahead, Ipsos has budgeted for “limited but positive” organic growth of around 2% this year.